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Whether you are a National Health Dental Practice or a top end Cosmetic Dental Practice if you have a passion for providing World Class Communication Skills to your Patients, then you will love this book. You will discover How to turn every single enquiry whether by telephone or email into an appointment How to build instant rapport with your patients and get them to like you How to ask the right questions to uncover new opportunties. There are literally thousands of pounds worth of treatment sitting in your patient base, you will learn a step by step approach on how to ask the right questions You will understand how patients make buying decisions and what puts them off How to present solutions to patients so they want to buy from you How to talk money with confidence and achieve the prices your services deserve How to overcome every single patient objection to create a win win How to gain commitment and have more of your patients say yes to what you are suggesting willingly without pressure How to work together as a team so that you never drop the baton again The greatest compliment delegates pay to Ashley after taking one of his programmes is that they are now have more patients saying yes to their suggestions and they are now delivering the dental treatment they were trained to do at Dental School, at the prices they deserve. Many delegates state that their lives have been changed by taking his programmes, this book will show you how it is done and how important the team are to making it happen. Make sure every single team member within your Practice has read this book at least once.