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Claiming your piece of your target market can be an uphill battle between you and your competition. That is why many business people use military strategies to gain the upper hand, and influence how they conduct business. There is an art to war. Before a military is dispatched on a mission, they...
Claiming your piece of your target market can be an uphill battle between you and your competition. That is why many business people use military strategies to gain the upper hand, and influence how they conduct business. There is an art to war. Before a military is dispatched on a mission, they have to determine what they want to accomplish by using military force. When you are running a business, you are conducting missions that all work to one common goal. You have to define the purpose of these "missions" as well as describe the necessary measures you have to take to make the mission be successful. Like the military, you will have to design the organization so that you are attacking the business world from all sides. For instance, the military has the Air Force for air strikes, the navy for sea battles and the army for foot soldiers. Your business may need a department for sales, a department for production, a department for customer service, a department for marketing, etc. =================Table Of Contents=================IntroductionStructuring Your Business With Military PrecisionRules Of EngagementCode Of EthicsThe Mighty Mission StatementMake Leaders, Not ManagersThe Business Chain Of CommandDress For SuccessUse An Awards Program For Positive ReinforcementThe Importance Of Building MoraleHow To Be On The Offense In BusinessA Business Plan Or A Military StrategyStrong Clear CommunicationDecisive ThinkingDiversify Your TrainingBe The James Bond Of The Business WorldKnowing Your CompetitionKnowing Your CompanyKnowing Your ConsumerOther Books By Jnr Publishing GroupBonus-Sample Chapters Of The Book:Crucial Aspect Recognition And IdentificationElimination Of Any Remaining AspectsCrucial Aspect Recognition & IdentificationEffective Boundary Placements
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Cím: The Corporate Warriors Manual [eKönyv: epub, mobi]